# Best Cello Alternative

A native, embedded affiliate platform with transparent flat pricing. No success-based fees or enterprise complexity like Cello.

## Refgrow vs Cello

See why SaaS companies are switching to Refgrow for their affiliate programs

| Feature                         | Refgrow                             | Cello                    | Why it Matters                                                                           |
|---------------------------------|-------------------------------------|--------------------------|------------------------------------------------------------------------------------------|
| Transaction Fees                | 0%                                  | Success-based fees       | Refgrow saves you costs with simple flat pricing vs Cello's success-based fee structure. |
| Native Integration               | Deeply Embeddable Widget            | In-Product Integration   | Both offer good integration, but Refgrow provides more customization and brand control.  |
| Hosted Affiliate Portal         | Yes (standalone portal page)       | No                       | Refgrow offers a dedicated hosted portal for affiliates in addition to the embedded widget. Cello focuses on in-product only. |
| Pricing Model                   | Simple Flat Rate (from $29/mo)     | Complex Success-based     | Predictable costs. Refgrow's pricing is straightforward vs Cello's variable success-based model. |
| SaaS Commission Flexibility     | Lifetime, First, Limited Period     | B2B Focus                | Both understand SaaS needs. Refgrow provides clearer options for different commission structures. |
| Product-Specific Commissions    | Yes (Stripe/Lemon Squeezy)         | Limited or Enterprise Only | Incentivize affiliates differently for specific plans or products directly within Refgrow. |
| Affiliate-Specific Commissions   | Yes                                 | Enterprise Features      | Reward your top affiliates with custom commission rates easily in Refgrow.               |
| Payment Integrations            | Stripe, Lemon Squeezy, Paddle, Polar, Manual | Stripe, PayPal          | Refgrow offers broader SaaS payment provider support including Lemon Squeezy, Paddle, and Polar. |
| Free Trial                      | 14 Days (No Card Required)         | Free Tier Available      | Try Refgrow completely risk-free to see if it fits your needs before committing.         |

## Save up to 90% vs. Cello

See how much you can save while getting a superior affiliate solution

Your expected earnings from affiliates per month

$10,000/mo from affiliates

I need Refgrow Pro ($49/mo)

### Refgrow

$29/mo

### Cello

$200/mo

Annual Savings:

$2,052/year

## Three things we do better than Cello

We remove the barriers and give you everything you need to scale

### Referral Exchange

Stop chasing affiliates. List your program in our Referral Exchange and get discovered by hundreds of active SaaS partners looking for new opportunities.

- Access a network of relevant partners
- Cross-promotion inside affiliate dashboards
- Simple opt-in, no extra fees

### Native Integration

Refgrow lives inside your app, not outside. Give users a seamless, branded experience.

- No redirects or external portals
- 2-3x more affiliate signups
- Fully customizable to your brand

### Lower Cost & No Limits

Save money vs. Cello and never worry about affiliate earning caps.

- Flat pricing from $29/mo
- No transaction fees or hidden costs
- Unlimited affiliate earnings

## Why Embedded Wins for SaaS

The better way to run affiliate programs -- natively inside your product

### Benefits of Embedded Integration

- #### Instant Affiliate Activation

Turn users into partners with a single click -- no forms, redirects, or onboarding friction.

- #### Frictionless Experience

Referrals, rewards, and analytics all live inside your SaaS. No jumping between tools.

- #### Deep Product Integration

Track everything with APIs and webhooks. Automate workflows and reward payouts natively.

- #### Brand-First Control

Fully customize the affiliate UI to match your brand -- so it always feels like your product.

## How It Works

Get your affiliate program up and running in minutes

1. ### Embed in Your App
   Add Refgrow to your SaaS with just a few lines of code. Fully customize colors and text to match your brand.

2. ### Configure Tracking
   Connect with Stripe or Lemon Squeezy for automatic tracking, or use our API for custom integrations.

3. ### Grow & Scale
   Your customers become affiliates with a single click. Track referrals, manage commissions, and watch your SaaS grow.

## What Our Customers Say

Trusted by founders worldwide to power their affiliate programs

"The implementation for devs seems super clean, conversion tracking easy through the API and a good experience for the end user."

— **Sebastian Thunman**, CEO at UserTrack

"Refgrow keeping everything inside the product is a huge UX win. We were looking for exactly this solution."

— **William Scott**, Founder at Elisi

"The fact that there's no limit on earnings from affiliates is such a good feature. I've used other tools with strict limits, and it was frustrating."

— **Zackary Mooney**, Founder at Goldentree

"Love that the price-point makes this accessible to indie founders. We couldn't justify the cost of other solutions."

— **Scott**, Indie SaaS Founder

"We've set up our affiliate program in less than a day. Without Refgrow, it would have taken us weeks to develop."

— **James Wilson**, CTO at CloudStack

"Refgrow makes affiliate marketing super easy for SaaS products. Love how seamlessly it integrates and gives users a reason to promote your app."

— **Tom**, SaaS Developer

> “Impact was a nightmare to implement and took forever to get it working accurately. I was able to get Refgrow implemented myself pretty dang easily.”
— **Chris**, Marketing Director turned SaaS Founder

## Try Refgrow free today

Launch your affiliate program in under 5 minutes -- without devs, fees or limits.